Our Philsophy

WHAT'S AN IDEALISTA?

The philosophy that drives us at The Idealistas is to be part creative explorer and part champion, excited about everything we do for our clients. We work in partnerships, side-by-side with our clients, to chart new territories and opportunities. Sometimes it’s about making things happen and creating some noise; other times, it’s about getting into the weeds of what you do and building plans and ideas from the ground up.

Channelling a startup mindset, we like to get stuck in and wear many hats—some of which aren’t easily defined by neat labels or past projects and titles. Working together is also about chemistry and fit, and figuring out if now is the right time to bring an Idealista on board. Above all, we advocate openness, clarity, honesty, and empathy. 

The Idealista mindset is about keeping the good energy flowing, where ideas and the best work flourish.

Hang on—you may ask, empathy? What’s that got to do with who I choose to work with and getting what I need from my project and ideas?"

Empathy, in our view, is about truly understanding not just the project, but the deeper motivations driving it. Like Carl Jung's belief in bringing the unconscious to light, we strive to uncover what’s beneath the surface to help your ideas flourish in the most authentic way.

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STORIES to tell AT WHATEVER SCALE

We founded The Idealistas to bring our experience to life and support clients with important stories to tell, no matter the scale of their passion projects. We fully immerse ourselves in their vision to ensure it shines through.

If your vision feels clouded by the grind of growth, seeking investment, or making your concept viable, we help you rediscover what makes you unique and what the world needs to hear.

Rest assured, we won’t drown you in endless sessions or overwhelm you with unnecessary decks. Instead, we cut straight to what matters and focus on the steps that will move you forward.

While our core offering remains central, through our network, we can also provide additional support for wider marketing and digital campaigns.

Elevate and Inspire

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Elevate and Inspire 〰️

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With over two decades of hands-on experience spanning tech, arts, culture and entertainment, nonprofits, and beyond, our consultancy brings big agency thinking in the world of PR and communications, with bags of creative ideation, to your project and campaign. The Idealistas offer more than traditional communications which in of itself has changed radically in the last decade. 

 

rich diversity of sectors and campaigns

From filmmakers, theatre producers, creatives, and visionaries to tech founders, solopreneurs, and evangelists, our focus has always been on helping our clients drive their passion projects and campaigns forward.

We have successfully managed campaigns and strategies at every level, from purpose-driven, multi-market initiatives to launching and growing new companies and projects. Our experience spans a wide range of creative deliverables, including managing production shoots, short- and long-form video content, and working with influencers, celebrities, and partners, as well as overseeing event launches.

Beyond traditional strategy and communications, we have increasingly collaborated with micro and nano influencers, tailoring our approach to meet the unique needs of each project. More recently, we have expanded into crafting comprehensive business messaging, including copy and content across different platforms.